Barbryn has set a great challenge down thread – but I’m quite depressed about creative work at the moment …
(I’m really struggling to get B-Boy’s Brainasaurus published in a sensible cost effective way – that’s still morally correct for me – paper and inks friendly to the planet – as I know you were wondering) I had a quote for 50 books (32pages, soft cover, digital print) that came in at £9 each – there is no way that reading is being taken over just for the upper middle classes- the same way music is going … I can hand print it for less than that.
So music, I hear you scream – my friends have given up releasing stuff on their record label (sorry Debbie, was hoping to link your boy up with them) – the only way to make enough to get CD out, was to get 30secs of tunes embedded in a cookery program – yeah mum – listen here, some posh feck is talking over our lovingly crafted song – I’VE MADE IT.
It isn’t needed to have a record label now anyway – set up bandcamp – sell it yourself – but the economics are odd and some bands are not realistic .. I see no value in digital, it’s throwaway – Woolworth’s 10p singles bin for the modern age – here today gone tomorrow – whateva.
But friends are trying to sell tracks for a £1 each – because that’s what they think is fair. Well life aint fair. You are not going to get a quid for tuneful air. No one will find it – or listen enough to love it, when many other great songs are given away or stolen.
iTunes and it’s ilk are again digital air – pay the programmers and the store is there.. make that money back and invest heavily in musicians to keep stocking your ‘store’ – does that happen? – does the Apple brand hit the top spot of the ethical companies -ummmmmm. Does it rip everyone off for horrendous profit?
These questions will be answered inside your own mind.
Spotify – again, I was going to start play listings using this method when the G swapped to it.
But then a mate said 3000 plays for his tunes – royalty check 0.008p. I give away my artwork on the computer – people can use it for what the like – as long as it’s morally okay with me and non-commercial. You know what – ‘free‘ is better in the mind than the ignominy of 0.008p.
To put this in perspective – a play on radio1 is worth £30 – the artist doesn’t get that – the nature of the beast at that level is the pimps and the pushers will get the highest cut – but you sell your soul – you pays the costs. When Adele moans about a £4million pound tax bill – I ask – how the fuck much dosh did you fucking well rake in to get stung for that much love? Be thankful, the £6 paid by bods in Asda and Tesco for your tosh represents a large chunk of all their income … STOP WHINING woman. Start ploughing that money back into the human race.
Making mix tapes never ruined the music industry – profit mongers ruin the creative industries.
A blog like this with 50 people loving music will engage and evolve the identity of an artist. We are fairly careful not to overdose an artists body of work – even overviews are created to showcase a brilliant selection – and shows that each of us loves a different track – so we go buy the lot (or what we can afford) – we go and find what we love best.
I sometimes send people an entire album – usually if it’s too expensive – or not available in their country. Those people, I trust, will buy other music and keep the whole creative process going. But mostly it’s a mix tape for the digital age. My playlists on here are able to be downloaded – someone skipping through 13 tracks a week isn’t going to fall in love – but having a tune crop up on your music player on random – makes you listen again – then, you choose to play that band – then, hook, line and ‘sonic fisherman’ sinker.. you need that band in you life.
This is how music has been passed on for ever – singing around a campfire learning a new tune – listening on a radio to a pirate DJ – John Peel’s ramshackle output – your big brother or sisters record collection, your mum’s or your dad’s records – a friend’s mix tape – a punt on a brilliant cover in a second hand store. No artist ever made made money from those sources. – .. this is what music is about. Finding, loving, sharing.. passing on – and hoping that artist will be able to continue.
to be continued….